I load up an old MySQL backup on an Ubuntu 14.04 virtual machine to check and see when was the last time I published something on one of my blogs. I find that the most recent post is on my french blog, in 2011. It was about the absurdity of choosing a linux distro based on its preinstalled packages and other things about release cycles. I don't remember exactly what caused me to stop posting on a blog but I believe it had a lot to do with the rise of social media. Twitter and Facebook were pretty fun back then. Google+ was fun too, very popular with the Linux crowd. That lasted for a while until Google shut down the platform.
Years passed and I got more involved with my projects and various jobs. Meanwhile, social media takes over. Blogging is becoming scarce outside of those for whom it is their business. Audio podcasts, then video content on Youtube becomes a more popular method of conveying information than just writing. Again, it often becomes a full-time occupation for those we now call "Content Producers". This leaves me in a uncomfortable place of having to choose between publishing ephemeral content of small value (like on Mastodon, Twitter, ...) or dedicating a large chunk of my time to just get a point across, by using near professional methods of broadcasting. I gave video production a shot but it just wasn't a medium fitted for me.